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STRATEGY CONSULTANCY

STRATEGIC THINKING & INDEPENDENT EXPERTISE TO UNLOCK GROWTH

Sharon Yourell Lawlor partners with brand owners, retailers, agencies, and solutions providers to solve complex retail and shopper challenges through senior-level insight and independent thinking.

Whether leading end-to-end projects or reviewing existing business strategies with a fresh set of eyes, Sharon delivers practical, results-focused consultancy that empowers commercial success.

HOW SHARON CAN HELP YOUR BUSINESS: 

Whether you need full strategic support or a focused review of your current approach, Sharon offers the clarity, objectivity, and expertise to help you make smart, high-impact decisions.

Independent Strategic Support

Bringing an external, unbiased perspective to identify growth opportunities and navigate obstacles.

Category Growth & Value Proposition Development

Strengthening your market positioning with shopper-centric strategies.

Thought Leadership & Industry Reports

Providing commissioned insights to help your business stay ahead of market trends.

Deep-Dive Business Reviews

Pinpointing gaps, inefficiencies, and areas for improvement through in-depth analysis.​

Retail Execution & Activation Planning

Crafting and supporting seamless execution across every retail touchpoint.

Retail & Shopper Strategy Development

Building compelling in-store and omnichannel strategies that truly engage shoppers.

Customer & Shopper Experience Strategy

Designing frictionless, insight-led journeys that elevate the end-to-end experience.

READY TO ELEVATE YOUR STRATEGY?

CONTACT US

Interested in working with Sharon? Complete the form below to share a little about what you’re looking for. Whether it’s consulting, training, keynote speaking or a retail safari, Sharon will be in touch to discuss your needs and next steps.

Retail Marketing Strategy and Business Consultant
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