What’s In Store - Making Sense of Modern Retail is a new retail content series co-hosted by retail and shopper strategist Sharon Yourell Lawlor and retail industry expert Renee Hartmann.

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Created from a shared curiosity about how retail is changing, What’s In Store goes behind the scenes and into the spaces shaping the future of retail - from stores and fulfilment centres to new concepts, technologies and customer experiences.

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Sharon and Renee meet the retailers, brands, innovators and industry experts making change happen, exploring not just what is changing, but why it matters - and what others can learn from it.

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Through real-world access, expert conversations and independent analysis, the series explores topics including shopper behaviour, retail innovation, customer experience, store design, retail media, omnichannel retail, automation and fulfilment.

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What’s In Store is available on YouTube and podcast platforms, supported by short-form content and deeper analysis through the What’s In Store newsletter.

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Observe. Decode. Explain. Inspire.