Understanding what truly matters to your customers is the key to staying relevant in a rapidly evolving retail landscape. Sharon Yourell Lawlor creates bespoke industry reports that help businesses uncover meaningful insights, anticipate future trends, and develop strategies that strengthen their customer connections.

Commissioned by brands, retailers, and industry organisations, these reports provide:

Deep customer and shopper insights – Understand evolving behaviours, expectations, and purchasing decisions.
Retail trend analysis – Identify what’s shaping the future of in-store and digital retail.

Strategic recommendations – Actionable takeaways tailored to your business goals.

Whether you need a thought-leadership report, shopper research, or an in-depth category analysis, these reports provide the insights needed to help your business engage more effectively with its customers and build long-term loyalty.